Evaluation 7- Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?

evaluation Q6- What have you learnt about technologies from the process of constructing this product?

Evaluation Q5- How did you attract/address your audience?

Evaluation Q4- Who would be the audience for your media product?

Hi, i am a primary audience member for the film escapism. I represent people from the ages of 14 to 19. I am also a student which means I fit in the ages of our demographic. One of my favourite genres of film is drama. I enjoy watching these types of films because these subjects occur in real life. Usually in dramas there are struggles that the protagonist face and throughout the film they tend to overcome or beat the personal problem. I enjoy watching these because nearly everybody can relate to a struggle in their life and that abuse which is the struggle in the film happens to many people in the uk and worldwide. The reason why I’d watch this film is because it's something different, not many films have been released about abuse. I would watch this film preferably alone as the topic portrayed can be extremely sensitive for some and will be emotionally challenging when watching this--- voki

Evaluation Q3- What kind of media institution might distribute your media product and why?

Evaluation Q2- How does your media product represent particular social groups?

In the opening sequence, we show quite a disturbing situation of domestic abuse that occurs to a father and son. We hide the identity of the father, Keith, by only showing his body, not his face. We do however show the face of his victim, his own son McKenzie.

McKenzie had a tough upbringing, his mum passed away following her battle against cancer, he also lives in a poorly kept part of town where drug use is the norm. His dad resorted to alcohol following the loss of his wife and as time goes on he's gotten more violent and selfish. McKenzie is 16 years old, very vulnerable and considerably weaker to the other 16 year olds in his area, he is seen as the opposite of many 16 year old boys as the majority of teenage boys don't/haven't experienced domestic abuse. McKenzie has to suffer alone as his he tells anybody his father will find out and McKenzie will have to deal with the consequences. 

 

Before we've seen any characters, we allow the audience to witness what his house looks like from the outside and the surrounding area that McKenzie and Keith live in. We then have some shots of beer bottles and two lines that we presume are ready for Keith. This allows the audience to know what McKenzie has to deal with maybe not on a daily basis but certainly most of the time. This further emphasises that his father isn't a suitable guardian to his son, even before we see any characters.

 

We give Keith superior power over his son by hiding his face, the hiding of his face throughout the first couple of minuets suggest that he is the abuser and he's the father or guardian to McKenzie. The audience doesn't know at this point of the film that the man abusing the teenage boy is in fact his father. When the audience discover this it'll affect them more as this type of thing is happening to so many people but people just don't recognise or pay enough attention to be able to point it out. By having the father abusing the son it can impact adults just as much as it does when teenagers watch it. By hiding his face it also tells that anybody can abuse/bully anybody without it seeming suspicious.

Evaluation Q1- In what ways does your media product use, develop or challenge forms and conventions of real media products?

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